What is a Virtual CFO?

A Guide for Businesses.

A Virtual CFO is a seasoned financial expert who, through online platforms, delivers strategic financial guidance to enterprises. Operating remotely, they offer a spectrum of services from budgeting and risk assessment to growth strategies and compliance oversight. This model provides businesses with top-tier financial acumen without the commitment of a full-time executive.

Understanding the Role of a CFO

A CFO is a high-level executive responsible for overseeing the financial activities of an organization. Their primary duties include financial planning, analysis, risk management, financial reporting, and leadership of the finance & accounting team. CFOs play a pivotal role in strategic decision-making, ensuring the financial health and stability of the business.

The Evolution of Virtual CFO Demand

With the rise of remote work and advancements in technology, the concept of a virtual CFO has gained significant traction. Virtual CFOs leverage cloud-based accounting systems, collaborative tools, and remote communication to provide financial services to businesses on a part-time or “fractional” basis.

What Do Virtual CFOs Do?

Virtual CFOs offer a range of financial services tailored to the specific needs of businesses. Some of their key responsibilities include financial forecasting, budgeting, cash flow management, financial reporting and analysis, advising on financial decisions, collaborating with internal teams, implementing financial systems, and providing insights for growth and profitability. Virtual CFOs act as strategic partners, helping businesses navigate financial challenges and capitalize on opportunities.

Are you Considering Hiring a CFO?

Let's Discuss Your Challenges

What Our Clients Are Saying About Our Remote CFO Services

Our Virtual CFO Services for U.S. Businesses

Looking for reliable small-business virtual CFO services?
Michigan CFO Associates can help.

Benefit from our proven methods of addressing the financial needs of small business owners in a cost-effective way

Deep Industry Knowledge

Our virtual CFOs have a deep manufacturing background and understand the solutions you need

Regain Control of Your Numbers

With accurate and timely financial data from our virtual CFOs, you control the numbers, not vice versa

Experience That Makes a Difference

Backed by over 15 years in the virtual CFO market, you can always depend on our expert CFO services

Your Strategic Financial Partner

Our virtual CFOs provide leadership, training, mentorship and consulting for your accounting staff

A Valuable Member of Your Team

Your virtual CFO seamlessly integrates into your team to provide holistic support

By the Numbers


Years in business


Clients served and counting

3.9 Years

Average time clients work with our Virtual CFOs


NPS score from our clients

Grow Your Business in a Healthy Way With virtual CFO Services

Bring clarity to your numbers and improve financial decision-making at a fraction of the cost of a full-time CFO.

Cost of Hiring a Virtual CFO

The cost of hiring a virtual CFO varies depending on factors such as the scope of services required, the complexity of the business, and the experience and qualifications of the virtual CFO. Generally, virtual CFOs charge an hourly rate or a monthly retainer fee. Compared to the cost of hiring a full-time CFO, engaging a virtual CFO is often more cost-effective, as businesses only pay for the services they need.

Our seasoned virtual CFOs dedicate their time to understanding and adapting to the specific needs of your business.

We offer a range of set fee structures that give you the freedom to decide the level of engagement, based on the priorities we’ve established together and your financial limits.

A virtual CFO working on a tablet screen
CFO and Controller Services

The Difference Between CFO and Virtual CFO

The main distinction between a CFO and a virtual CFO lies in their employment arrangement. A CFO is a full-time, salaried employee of a company, while a virtual CFO works remotely and is typically engaged on a part-time or fractional basis. While both roles encompass similar responsibilities, virtual CFOs offer flexibility and cost-effectiveness, making their services accessible to businesses that may not require a full-time CFO. Additionally, a full-time CFO is typically a legal Officer of the entity (the “O” in CFO) whereas Virtual CFOs are most often not official Officers.

Your virtual CFO provides a clear analysis of your current financial data and how it affects your future plans for growth.

We proudly serve businesses across the country at a fraction of the cost of a full-time CFO.

Qualifications Required to Be a Virtual CFO

To become a virtual CFO, individuals need a solid foundation in finance, accounting, and business management. Most virtual CFOs have extensive experience in financial planning, analysis, and strategy development. They often possess professional certifications such as Certified Public Accountant (CPA), Certified Management Accountant (CMA), or an MBA degree. Additionally, strong communication skills, problem-solving abilities, and adaptability are crucial for effectively serving clients in a virtual capacity.

A virtual CFO provides advantages such as flexibility, extensive industry knowledge, and significant financial savings.

The process of integrating a virtual CFO into your organization is much faster than employing a full-time CFO. Our financial officers possess the skills to rapidly comprehend the distinct needs of your business, design a strategy, and become immediately effective once the collaboration commences.

Step 1: Are we a fit for each other?

Services Provided by a Virtual CFO

Virtual CFOs offer a comprehensive range of financial services that can be customized based on the needs of each business. Their expertise and support cover various aspects of financial management, empowering businesses to make informed decisions and optimize their financial performance. The key services provided by a virtual CFO include the following:

Crafting long-term financial strategies to support business growth and sustainability.

Predicting future financial trends and setting budgets to align with business objectives.  Cash Flow Management: Monitoring and optimizing cash inflows and outflows to ensure liquidity and operational efficiency.

Providing insights into financial data, highlighting opportunities, and identifying potential risks.

Evaluating financial vulnerabilities and implementing strategies to mitigate potential threats.

Recommending optimal debt and equity mixes to finance business operations and expansions.

Offering expertise during business mergers, acquisitions, or sales to ensure financial viability.

Ensuring that the business adheres to tax regulations while optimizing tax liabilities.

Acting as a liaison between the company and its investors, banks, or other financial stakeholders.

Analyzing business processes to identify cost-saving opportunities and enhance profitability.

By leveraging the expertise and services of a virtual CFO, businesses can access professional financial guidance, optimize their financial operations, and drive sustainable growth. These services can be tailored to the specific needs and goals of each business, providing a flexible and cost-effective solution for effective financial management.
What Does a CFO Do in a Small Business


In the digital age, virtual CFOs provide an alternative solution for businesses seeking financial expertise and guidance without the commitment of a full-time CFO.

With their specialized knowledge and flexible arrangements, virtual CFOs offer a range of services tailored to the unique needs of businesses, ultimately contributing to their financial success and growth.

By understanding the role, qualifications, and benefits of a virtual CFO, businesses can make informed decisions when considering financial management options.

Our Two-Step Client Onboarding Process

Are you Considering Hiring a CFO?

Let's Discuss Your Challenges